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OpenIDEO, Open Planet
“ OpenIDEO is a place where people design better, together for social good. It's an online platform for creative thinkers: the veteran designer and the new guy who just signed on, the critic and the MBA, the active participant and the curious lurker. Together, this makes up the creative guts of OpenIDEO. “ The [...]
Road Map = Perceptual Map
One of the my favourite tools as a designer is a perceptual map. Perceptual maps also know as bartle diagrams are a clear visual way of understanding core attributes or markets and understanding any points of differentiation. IDEO defined innovation models using a perceptual maps to identify whether you products were incremental, evolutionary, or revolutionary. [...]
Underwater Imaging - How to Choose the Right Housing?
I have owned a number of underwater housings in my time. This includes housing from Ikelite (Sony TRV480 + Olympus Point and shoot), Amphibico (from my Sony TRV 950), Light and Motion (First Sony HDV) and most recently Aquatica (for my 5DMKII.) I am always interested to see how underwater imaging manufacturers re-invent themselves. Underwater [...]
Canon 1DX - A New Epic DSLR
From Canon: Brilliant Sensor, Supercharged Processors. 18.1 Megapixel full-frame CMOS sensor The EOS-1D X features a newly developed Canon full-frame 18.1 Megapixel CMOS sensor that's designed from the ground up to create high resolution, perfectly detailed images with unprecedented speed and clarity. A full 24 x 36mm, the sensor captures 5184 x 3456 large individual [...]
Shark Finning Infographics
A staggering 80 percent of all the life on Earth is to be found hidden beneath the waves and this vast global ocean pulses around our world driving the natural forces which maintain life on our planet. The oceans provide vital sources of protein, energy, minerals and other products of use the world over and [...]